Six Google Analytics Data Questions

Six Questions Content Marketers Should Ask of Their Google Analytics Data Understanding the Value and ROI of Content is Imperative to Modern Marketing Analytics. Here are some great ways to

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Data Visualization Strategy

Data Visualization and the Big Three Strategy Consulting and Big Four Accounting Firms How does a creative data visualization and visual analytics agency get along with the ‘suits’? Combing through

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Google Analytics Dashboards

4 Reasons Your Business Should Be Using a Dashboard in Google Analytics & Why. Google Analytics is the go-to tool for most business web traffic collection. It’s lightweight, robust, easy

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Content Marketing Analytics: Getting Started, Adjusting Your Strategy

The Need for Content Marketing Analytics You’ve probably heard it before but I’m going to say it again: there’s no point in creating content if you don’t have a way

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Sales Reports & Dashboards

Salespeople and their managers are extremely time-poor and extremely focused on their job: selling. They don’t have a lot of time to read through endless sales reports or to click

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The Difficulties of ‘Toolifying’ Data Analysis

There's plenty of software to muck around with data, but to gain the skills to really get something out of it, that takes time and experience. Mikio Braun, a post doc in machine learning, explains . For a number of reasons, I don’t think that you cannot "toolify" data analysis that easily

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Social Media Analytics Infographic — Five Fast Facebook Facts

Facebook data is available for over 200 countries and over 120 cities. This infographic shows a few statistics on its worldwide usage. Click the image above to see a PDF version

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