{"id":54456,"date":"2026-09-04T12:01:12","date_gmt":"2026-09-04T02:01:12","guid":{"rendered":"https:\/\/www.datalabsagency.com\/fallstudien\/adidas-7-workshops-4-kontinente\/"},"modified":"2026-09-04T14:41:45","modified_gmt":"2026-09-04T04:41:45","slug":"adidas-7-workshops-4-kontinente","status":"publish","type":"page","link":"https:\/\/www.datalabsagency.com\/de\/fallstudien\/adidas-7-workshops-4-kontinente\/","title":{"rendered":"Adidas: 7 Workshops, 4 Kontinente"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row full_height=&#8221;yes&#8221; bg_check=&#8221;row-background-dark&#8221; dfd_bg_style=&#8221;image&#8221; dfd_bg_image_new=&#8221;25838&#8243; dfd_bg_image_repeat=&#8221;no-repeat&#8221; dfd_bg_image_repeat_mobile=&#8221;no-repeat&#8221; dfd_overlay_color=&#8221;#1F2226&#8243; dfd_overlay_pattern=&#8221;transperant&#8221; dfd_overlay_pattern_opacity=&#8221;90&#8243; dfd_row_config=&#8221;full_width_content&#8221; el_id=&#8221;pat-intro&#8221;][vc_column dfd_column_responsive_enable=&#8221;dfd-column-responsive-enable&#8221; responsive_styles=&#8221;padding_left_tablet:20|padding_right_tablet:20|padding_left_mobile:20|padding_right_mobile:20&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"180\" data-normal_resolution=\"1024\" data-normal_size=\"180\" data-tablet_resolution=\"800\" data-tablet_size=\"120\" data-mobile_resolution=\"480\" data-mobile_size=\"120\" style=\"height: 180px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8db83 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8db83\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h2 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 50px; line-height: 40px; \">Eine visuelle Fallstudie\u2026<\/h2><h1 class=\"widget-title dfd-title \" style=\"font-size: 100px; line-height: 90px; \">Adidas: 7 Workshops, 4 Kontinente<\/h1><div class=\"dfd-heading-delimiter dfd-img-lazy-load\"><\/div><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8db83.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {border-bottom-style:solid;border-bottom-width:1px;width:100px;border-bottom-color:#dddddd;}.dfd-heading-6aaa50ba8db83 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8db83.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div>[vc_row_inner][vc_column_inner el_class=&#8221;dfd_col-tablet-12&#8243; width=&#8221;1\/4&#8243; offset=&#8221;vc_col-lg-3 vc_col-md-2 vc_col-xs-1&#8243;][\/vc_column_inner][vc_column_inner el_class=&#8221;dfd_col-tablet-12&#8243; width=&#8221;1\/2&#8243; dfd_column_responsive_enable=&#8221;dfd-column-responsive-enable&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-8 vc_col-xs-10&#8243; css=&#8221;.vc_custom_1507277465182{padding-right: 0px !important;padding-left: 0px !important;}&#8221; responsive_styles=&#8221;padding_left_tablet:20|padding_right_tablet:20&#8243;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\"><strong><em>Stand: August 2026<\/em><\/strong><\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 30px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center; line-height: 22px;\">Ende 2022 beauftragte Adidas Global Procurement die Agentur Datalabs mit der Schulung <strong>von rund 150 Teilnehmern<\/strong> im Bereich Data Storytelling. Das Ergebnis waren <strong>sieben Live-Workshops auf vier Kontinenten innerhalb von drei Wochen<\/strong> \u2013 ein Kurs f\u00fcr F\u00fchrungskr\u00e4fte und ein Kurs f\u00fcr Analysten, die anhand von Adidas-eigenen Beschaffungsszenarien durchgef\u00fchrt und alle von Melbourne aus gesteuert wurden. <\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div><div class=\"dfd-delimier-main-wrapper \" ><div id=\"dfd-delimiter-6aaa50ba8de4b-8595\"  class=\"dfd-delimier-wrapper dfd-delimiter-with-icon  with-icon\"  style='text-align:left; ' ><span class=\"delim-left\">\r\n\t\t\t\t<span class=\"line\" style=\"border-bottom-color:#8224E31C;border-bottom-width:1px; border-bottom-style:dotted; \"><\/span>\r\n\t\t\t<\/span><span class=\"delim-center\">\r\n\t\t\t\t<span class=\"center-arrow\" style=\"width:60px; height:60px;border-color:#8224E31C;\">\r\n\t\t\t\t\t<span class=\"inner-wrapper-icon\"><i class=\"featured-icon fa fa-solid fa-circle-arrow-down\" style=\"color:#EEE6F6;font-size:30px;\"><\/i><\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span><span class=\"delim-right\">\r\n\t\t\t\t<span class=\"line\" style=\"border-bottom-color:#8224E31C;border-bottom-width:1px; border-bottom-style:dotted; \"><\/span>\r\n\t\t\t<\/span><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-delimiter-6aaa50ba8de4b-8595.dfd-delimiter-with-icon .inner-wrapper-icon i:hover{color:#D4C9E0 !important;}<\/style>\");})(jQuery);<\/script><\/div><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"35\" data-normal_resolution=\"1024\" data-normal_size=\"35\" data-tablet_resolution=\"800\" data-tablet_size=\"35\" data-mobile_resolution=\"480\" data-mobile_size=\"35\" style=\"height: 35px;\"><\/div>[vc_single_image image=&#8221;53879&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"35\" data-normal_resolution=\"1024\" data-normal_size=\"35\" data-tablet_resolution=\"800\" data-tablet_size=\"35\" data-mobile_resolution=\"480\" data-mobile_size=\"35\" style=\"height: 35px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8dfe5 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8dfe5\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Das Programm in einem Absatz<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Was hat die Agentur Datalabs f\u00fcr Adidas geleistet?<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8dfe5 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8dfe5.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Im Jahr 2022 konzipierte und moderierte die <strong>Datalabs Agency<\/strong> ein ma\u00dfgeschneidertes Schulungsprogramm zum Thema \u201eData Storytelling\u201c f\u00fcr <strong>Adidas Global Procurement<\/strong>: sieben dreist\u00fcndige Workshops f\u00fcr Teilnehmergruppen in Shanghai, Herzogenaurach, Portland und Lissabon \u2013 <strong>rund 150 Teilnehmer<\/strong> in einem Kurs f\u00fcr F\u00fchrungskr\u00e4fte und einem f\u00fcr Analysten \u2013 sowie Schulungsmaterialien und <strong>ma\u00dfgeschneiderte Beschaffungsdatens\u00e4tze<\/strong>, die auf realen Gesch\u00e4ftsszenarien von Adidas basieren.<\/p>\n<p style=\"line-height: 22px; text-align: left;\">Die <strong>Datalabs Agency<\/strong> ist ein 2012 gegr\u00fcndetes Beratungsunternehmen f\u00fcr Datenvisualisierung mit Sitz in Melbourne, das Schulungsworkshops f\u00fcr Unternehmen (Power BI, Tableau, Data Storytelling), das Design von Dashboards sowie BI-Styleguides f\u00fcr Kunden wie Mercedes-Benz, Adidas und UPS anbietet.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner el_class=&#8221;dfd_col-tablet-12&#8243; width=&#8221;1\/4&#8243; offset=&#8221;vc_col-lg-3 vc_col-md-2 vc_col-xs-1&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8e246 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8e246\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Verfolgen Sie, wie das Programm Gestalt annimmt<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Vier Kontinente, sieben Workshops, zwei Programmschienen<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8e246 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8e246.dfd-heading-module-wrap 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width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8e505 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8e505\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Das Problem hinter dem Auftrag<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Warum hat Adidas einen Trainer f\u00fcr Data Storytelling engagiert?<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8e505 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8e505.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Die obige Animation stellt die Umsetzungs\u00fcbersicht dar. Der Hintergrund dazu: Den Beschaffungsteams von Adidas mangelte es nicht an Analysen, und wie bei den meisten analytischen Teams bestand die Herausforderung darin, dass die Menge an Daten keine klare Botschaft vermittelte \u2013 <strong>Pr\u00e4sentationen<\/strong>, die <strong>mit Daten \u00fcberladen waren<\/strong> und dadurch den Kern der Sache verschleierten. Die Unternehmensleitung w\u00fcnschte sich Pr\u00e4sentationen, die <strong>mit der entscheidenden Zahl beginnen<\/strong> und Daten zur Untermauerung einer Empfehlung nutzen.  <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Diese Neuausrichtung \u2013 weg von reinen Datenberichterstattern hin zu <strong>strategischen Beratern<\/strong>, die Daten zur Untermauerung einer Sichtweise nutzen \u2013 pr\u00e4gte die Ausrichtung des gesamten Programms. F\u00fcr F\u00fchrungskr\u00e4fte und Analysten wurden separate Kursabl\u00e4ufe mit derselben Methodik angeboten, sodass beispielsweise ein Vizepr\u00e4sident und ein Nachwuchseink\u00e4ufer am Ende dieselbe Sprache sprachen \u2013 und zwar in der Tiefe, die ihre jeweilige Rolle erfordert. Und da allgemeine Schulungsbeispiele bei einem Fachpublikum wenig Anklang finden, basierte jede \u00dcbung auf <strong>beschaffungsspezifischen Szenarien und Datens\u00e4tzen<\/strong> und nicht auf Aktiencharts.  <\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"60\" data-normal_resolution=\"1024\" data-normal_size=\"60\" data-tablet_resolution=\"800\" data-tablet_size=\"60\" data-mobile_resolution=\"480\" data-mobile_size=\"60\" style=\"height: 60px;\"><\/div><div id=\"dfd-button-6aaa50ba8e71d\" class=\"dfd-button-module-wrap dfd-button-6aaa50ba8e71d\"><div class=\"dfd-button-module  style_6 text-center dfd-horizontal dfd-top-to-bottom dfd-button-icon-left dfd-button-icon-hover-simple\" ><a href=\"https:\/\/www.datalabsagency.com\/de\/kontakt\/\" class=\"dfd-button-link\"><span class=\"dfd-button-inner-cover\"><span class=\"dfd-button-text-main\">Buchen Sie einen Workshop wie diesen<\/span><span class=\"dfd-button-text-hover\">Buchen Sie einen Workshop wie diesen<\/span><\/span><\/a><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {$(\"head\").append(\"<style>#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link .dfd-button-inner-cover .dfd-button-text-main,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link .dfd-button-inner-cover .dfd-button-text-main {color: #ffffff}#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module:not(.style_4) .dfd-button-link .dfd-button-inner-cover:before,#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module.style_4 .dfd-button-link .dfd-button-inner-cover:after,#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module.style_6 .dfd-button-link .dfd-button-inner-cover .dfd-button-text-main,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module:not(.style_4) .dfd-button-link 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.dfd-button-link:hover .dfd-button-inner-cover:before,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module.style_3 .dfd-button-link:hover .dfd-button-inner-cover:before,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module.style_4 .dfd-button-link:hover .dfd-button-inner-cover:before {border-style:none;border-radius:5px;}#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link .dfd-button-inner-cover,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link .dfd-button-inner-cover {}#dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link:hover .dfd-button-inner-cover,.dfd-button-6aaa50ba8e71d.dfd-button-module-wrap .dfd-button-module .dfd-button-link:hover .dfd-button-inner-cover {}<\/style>\")\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221; el_id=&#8221;pat-section-1&#8243;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8e94c dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8e94c\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Ma\u00dfanfertigung, keine Standardl\u00f6sung<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Inwiefern wurde das Programm speziell auf Adidas zugeschnitten?<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8e94c .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8e94c.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Alles wurde rund um das Thema Beschaffung neu konzipiert: ein <strong>ma\u00dfgeschneiderter Lehrplan<\/strong>, Beispiel-Datens\u00e4tze, die auf <strong>realen Szenarien von Adidas-Zulieferern<\/strong> basieren (Rechnungen, Rabatte, Fabrikstandorte, Bewertungen), sowie \u00dcbungen wie das unten gezeigte \u201eSuperlative-Spiel\u201c \u2013 durchgef\u00fchrt in <strong>dreist\u00fcndigen interaktiven Sitzungen<\/strong>, die auf praktische \u00dcbungen ausgerichtet waren.<\/p>\n<p style=\"line-height: 22px; text-align: left;\">Zwei Veranstaltungsstr\u00e4nge verfolgten dieselbe Methodik in unterschiedlicher Tiefe: eine F\u00fchrungskr\u00e4ftesitzung f\u00fcr Vizepr\u00e4sidenten, leitende Direktoren und Direktoren sowie Analystensitzungen f\u00fcr Nachwuchskr\u00e4fte und Mitarbeiter der mittleren F\u00fchrungsebene. Dahinter steht derselbe ma\u00dfgeschneiderte Ansatz, der all unseren <strong><a class=\"dfd-custom-link-decorated\" href=\"https:\/\/www.datalabsagency.com\/de\/datenvisualisierungs-schulung-workshops-kurse\/\">Schulungsworkshops zur Datenvisualisierung<\/a><\/strong> \u2013 der Inhalt wird an das jeweilige Team angepasst, die Methode bleibt jedoch unver\u00e4ndert. <\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221; el_id=&#8221;pat-table&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;2\/3&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8eb89 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8eb89\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Drei Wochen, von T\u00fcr zu T\u00fcr<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Die sieben Adidas-Workshops<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8eb89 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8eb89.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\"><strong>Der Lieferplan auf einen Blick.<\/strong><\/p>\n<div style=\"overflow-x: auto;\">\n<table style=\"width: 100%; border-collapse: collapse !important; background-color: #000000 !important; border: none !important;\">\n<thead>\n<tr>\n<th style=\"padding: 14px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 2px solid #c39f76 !important; font-family: 'Bebas Neue', sans-serif; font-size: 21px; font-weight: normal; letter-spacing: 1px; color: #ffffff !important; white-space: nowrap;\" scope=\"col\">Datum<\/th>\n<th style=\"padding: 14px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 2px solid #c39f76 !important; font-family: 'Bebas Neue', sans-serif; font-size: 21px; font-weight: normal; letter-spacing: 1px; color: #ffffff !important; white-space: nowrap;\" scope=\"col\">Kohorte<\/th>\n<th style=\"padding: 14px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 2px solid #c39f76 !important; font-family: 'Bebas Neue', sans-serif; font-size: 21px; font-weight: normal; letter-spacing: 1px; color: #ffffff !important; white-space: nowrap;\" scope=\"col\">Hauptort<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">29. November 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Analysten f\u00fcr den asiatisch-pazifischen Raum und Gro\u00dfchina<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Shanghai<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">30. November 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">F\u00fchrungskr\u00e4fteseminar<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Herzogenaurach<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">5. Dezember 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Analysten f\u00fcr Nord- und S\u00fcdamerika<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Portland<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">6. Dezember 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">EMEA-Analysten<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Herzogenaurach<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">8. Dezember 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">F\u00fchrungskr\u00e4fteseminar<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Herzogenaurach<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">12. Dezember 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Portugal+ gemischte Gruppe<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #111111 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Lissabon<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important; font-weight: bold; white-space: nowrap;\">13. Dezember 2022<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">EMEA-Analysten<\/td>\n<td style=\"padding: 12px 18px; text-align: left; background-color: #000000 !important; border: none !important; border-bottom: 1px solid #1f2226 !important; color: #ffffff !important;\">Herzogenaurach<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p style=\"text-align: left; font-size: 13px; font-style: italic; color: #8a8a95; margin-top: 10px;\">Alle sieben Veranstaltungen wurden live aus Melbourne in einem dreist\u00fcndigen interaktiven Format \u00fcbertragen, wobei die Beginnzeiten zwischen 2 Uhr morgens und 12 Uhr mittags australischer Zeit lagen.<\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8edc4 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8edc4\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Die Unterrichtsmaterialien in Originalgr\u00f6\u00dfe<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Materialien f\u00fcr den Workshop<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8edc4 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8edc4.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Klicken Sie auf ein beliebiges Element, um es im Vollbildmodus anzuzeigen \u2013 hierbei handelt es sich um die <strong>eigentlichen Workshop-Unterlagen<\/strong>, die f\u00fcr Adidas erstellt wurden.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 30px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8ef2a dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8ef2a\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h4 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 26px; line-height: 26px; \">Lieferanten werden zu Figuren<\/h4><h3 class=\"widget-title dfd-title \" style=\"font-size: 34px; line-height: 34px; \">\n<p style=\"text-align: center;\">Die \u00dcbung zu den Superlativen<\/p>\n<\/h3><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8ef2a .dfd-heading-module .widget-title {margin-bottom:10px;}.dfd-heading-6aaa50ba8ef2a.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"10\" data-normal_resolution=\"1024\" data-normal_size=\"10\" data-tablet_resolution=\"800\" data-tablet_size=\"10\" data-mobile_resolution=\"480\" data-mobile_size=\"10\" style=\"height: 10px;\"><\/div>[vc_single_image image=&#8221;53882&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; onclick=&#8221;link_image&#8221;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 40px;\"><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8f07b dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8f07b\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h4 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 26px; line-height: 26px; \">Ein Lieferant, drei Geschichten<\/h4><h3 class=\"widget-title dfd-title \" style=\"font-size: 34px; line-height: 34px; \">\n<p style=\"text-align: center;\">Das Venn der Superlative<\/p>\n<\/h3><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8f07b .dfd-heading-module .widget-title {margin-bottom:10px;}.dfd-heading-6aaa50ba8f07b.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"10\" data-normal_resolution=\"1024\" data-normal_size=\"10\" data-tablet_resolution=\"800\" data-tablet_size=\"10\" data-mobile_resolution=\"480\" data-mobile_size=\"10\" style=\"height: 10px;\"><\/div>[vc_single_image image=&#8221;53885&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; onclick=&#8221;link_image&#8221;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 40px;\"><\/div>[\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8f1bd dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8f1bd\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h4 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 26px; line-height: 26px; \">Reale Szenarien, fiktive Zahlen<\/h4><h3 class=\"widget-title dfd-title \" style=\"font-size: 34px; line-height: 34px; \">\n<p style=\"text-align: center;\">Der benutzerdefinierte Datensatz<\/p>\n<\/h3><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8f1bd .dfd-heading-module .widget-title {margin-bottom:10px;}.dfd-heading-6aaa50ba8f1bd.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"10\" data-normal_resolution=\"1024\" data-normal_size=\"10\" data-tablet_resolution=\"800\" data-tablet_size=\"10\" data-mobile_resolution=\"480\" data-mobile_size=\"10\" style=\"height: 10px;\"><\/div>[vc_single_image image=&#8221;53891&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; onclick=&#8221;link_image&#8221;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 40px;\"><\/div>[\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8f3a9 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8f3a9\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Die Regeln f\u00fcr jede Sitzung<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Die Grunds\u00e4tze des Lehrplans<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8f3a9 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8f3a9.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Sechs Grunds\u00e4tze pr\u00e4gten alle sieben Schulungseinheiten \u2013 und die darauf aufbauenden <strong>Schulungsunterlagen<\/strong> blieben bei Adidas im Einsatz.<\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 30px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner 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width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221; el_id=&#8221;pat-Abschnitt-2&#8243;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_row_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba8f583 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba8f583\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Durchgef\u00fchrt, dokumentiert, vermittelt<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Was hat Adidas letztendlich erhalten?<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba8f583 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba8f583.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Adidas erhielt ein <strong>ma\u00dfgeschneidertes Schulungsprogramm zum Thema \u201eData Storytelling\u201c<\/strong>, sieben durchgef\u00fchrte Workshops, die dazugeh\u00f6rigen <strong>Schulungsunterlagen und ma\u00dfgeschneiderten Datens\u00e4tze<\/strong> sowie rund 150 Mitarbeiter \u2013 von Vizepr\u00e4sidenten bis hin zu Nachwuchseink\u00e4ufern \u2013, die nach derselben Methode geschult wurden.<\/p>\n<p style=\"line-height: 22px; text-align: left;\">Das nachhaltige Ergebnis ist die Neudefinition der Rolle: Beschaffungsteams, die als <strong>strategische Berater<\/strong> positioniert sind und Daten nutzen, um eine bestimmte Sichtweise zu untermauern, wobei eine <strong>gemeinsame Sprache<\/strong> f\u00fcr die interne und nach oben gerichtete Kommunikation von Daten verwendet wird. Die Schulung der F\u00fchrungsebene parallel zu den Analysten sorgt daf\u00fcr, dass sich diese Sprache festigt \u2013 beide Seiten des Dialogs haben sie in denselben drei Wochen erlernt. <\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221;][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div><div id=dfd-testimonial-6aaa50ba8f79b9779 class=\"dfd-testimonial-item style-1 layout-1 align-center  dfd-testimonial-6aaa50ba8f79b9779\" ><div class=\"icon-wrap\"><i class=\"navicon-quote-right\" ><\/i><\/div><div class=\"pos-rel\"><div class=\"dfd-testimonial-content testimonial-content\" style=\"line-height: 22px; \">Beschaffungsteams sollten strategische Berater sein, die Daten zur Untermauerung einer Sichtweise nutzen \u2013 und keine blo\u00dfen Datenlieferanten.<\/div><\/div><div class=\"centered-line\"><div class=\"wrap-delimiter\"><div class=\"testimonial-delimiter\" ><\/div><\/div><div class=\"image-wrap dfd-img-lazy-load\"><img loading=\"lazy\" decoding=\"async\" style=\"border-radius:20px; rgba(81,86,52,0.46); \" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 80 80'%2F%3E\" data-src=\"https:\/\/www.datalabsagency.com\/wp-content\/uploads\/2021\/11\/OttoOttinger-Dashboard-Design-Consultant-80x80.png\" width=\"80\" height=\"80\" alt=\"A photo of our dashboard design consultant, Otto Ottinger\"  \/><\/div><\/div><h4 class=\" testimonial-title\" style=\"\">Otto Ottinger<\/h4><div class=\"subtitle testimonial-subtitle\" style=\"color: #ffffff !important; \">Das Prinzip hinter dem Adidas-Lehrplan<\/div><\/div><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>.dfd-testimonial-6aaa50ba8f79b9779.dfd-testimonial-item .feature-title {text-transform: uppercase;}<\/style>\");})(jQuery);<\/script><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; el_id=&#8221;pat-faq&#8221;][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[vc_column_text css=&#8221;&#8221; item_animation=&#8221;transition.fadeIn&#8221;]\n<p style=\"text-align: center;\"><span style=\"font-family: Qwigley; font-size: 36pt;\">Fragen und Antworten<\/span><\/p>\n<h2 style=\"text-align: center;\"><span style=\"font-family: 'Bebas Neue'; font-size: 36pt;\">Das Adidas-Programm<\/span><\/h2>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 40px;\"><\/div>[dfd_accordion style=&#8221;style-3&#8243; active_section=&#8221;1&#8243; font_size=&#8221;18&#8243; tab_title_google_fonts=&#8221;yes&#8221; tab_title_custom_fonts=&#8221;font_family:Arvo%3Aregular%2Citalic%2C700%2C700italic|font_style:700%20bold%20regular%3A700%3Anormal&#8221; icon_size=&#8221;14&#8243;][vc_tta_section title=&#8221;Wie viele Mitarbeiter hat die Agentur Datalabs bei Adidas geschult?&#8221; tab_id=&#8221;1685677784578-172f9372-59216fce-87a69a68-2eae&#8221;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\"><strong>Rund 150 Teilnehmer in sieben Workshops<\/strong>: eine F\u00fchrungskr\u00e4ftesitzung f\u00fcr <strong>etwa 30 Vizepr\u00e4sidenten<\/strong>, Senior Directors und Direktoren sowie Analystensitzungen f\u00fcr <strong>etwa 120 Nachwuchskr\u00e4fte und<\/strong> Mitarbeiter <strong>der mittleren F\u00fchrungsebene<\/strong> im Bereich Beschaffung aus den Regionen APAC, EMEA und Amerika.<\/p>\n[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Wie konnten sieben Workshops innerhalb von drei Wochen auf vier Kontinenten durchgef\u00fchrt werden?&#8221; tab_id=&#8221;1685677784323-438be9dd-da0e6fce-87a69a68-2eae&#8221;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Alle Sitzungen fanden zwischen dem 29. November und dem 13. Dezember 2022 <strong>live und virtuell von Melbourne aus<\/strong> in einem dreist\u00fcndigen interaktiven Format statt. Die Beginnzeiten erstreckten sich <strong>von 2:00 Uhr bis 12:00 Uhr australischer Zeit<\/strong>, sodass jede Teilnehmergruppe \u2013 Shanghai, Herzogenaurach, Portland und Lissabon \u2013 im Rahmen ihres jeweiligen Arbeitstages an den Schulungen teilnehmen konnte. <\/p>\n[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Was machte das Training zu einem Adidas-spezifischen Training?&#8221; tab_id=&#8221;1685677784395-526dd6ff-b9c26fce-87a69a68-2eae&#8221;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Jede \u00dcbung basierte auf <strong>realen Beschaffungsszenarien von Adidas<\/strong>: ma\u00dfgeschneiderte Dummy-Datens\u00e4tze zu Lieferantenrechnungen, Rabatten, Fabrikstandorten und Bewertungen sowie Lernhilfen wie die <strong>\u00dcbung zu Superlativen<\/strong>, die Lieferantendaten in Geschichten verwandeln. Keine generischen Standardbeispiele. <\/p>\n[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Haben F\u00fchrungskr\u00e4fte und Analysten an denselben Veranstaltungen teilgenommen?&#8221; tab_id=&#8221;1685677784507-83427dcb-7a756fce-87a69a68-2eae&#8221;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Nein \u2013 es gab <strong>separate Programmstr\u00e4nge mit derselben Methodik<\/strong>. F\u00fchrungskr\u00e4fte erhielten in ihren eigenen Sitzungen auf ihr Niveau abgestimmte vertiefende Inhalte, w\u00e4hrend Analysten in ihren Sitzungen praktische \u00dcbungen absolvierten, sodass beide Seiten des Dialogs \u00fcber das Berichtswesen am Ende <strong>dieselbe Sprache sprachen<\/strong>. <\/p>\n[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Kann die Agentur Datalabs dieses Programm f\u00fcr mein Unternehmen durchf\u00fchren?&#8221; tab_id=&#8221;1786584255290-781b75e9-21a0&#8243;][vc_column_text css=&#8221;&#8221;]\n<p style=\"text-align: center;\">Ja. Ein <strong>ma\u00dfgeschneiderter Lehrplan<\/strong>, eine auf verschiedene Zeitzonen abgestimmte Terminplanung f\u00fcr die Teilnehmergruppe sowie <strong>\u00dcbungen, die auf Ihren eigenen Daten basieren<\/strong>, bilden den Standard unserer Unternehmensschulungen. Teilen Sie uns bitte \u00fcber das Kontaktformular die Gr\u00f6\u00dfe Ihres Teams und einen ungef\u00e4hren Zeitrahmen mit; wir werden Ihnen daraufhin einen Programm\u00fcberblick sowie ein verbindliches Angebot zukommen lassen.  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bg_check=&#8221;row-background-dark&#8221; el_id=&#8221;pat-article-1&#8243;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;4\/6&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"60\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 60px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba9000e dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba9000e\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Weisen Sie jedem Lieferanten eine Kennung zu<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Warum die \u00dcbung mit den Superlativen funktioniert<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba9000e .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba9000e.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"15\" data-mobile_resolution=\"480\" data-mobile_size=\"19\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Eine Beschaffungs-Tabelle erz\u00e4hlt keine Geschichte \u2013 bis man eine Frage wie im Jahrbuch stellt. Welcher Lieferant ist <strong>am profitabelsten<\/strong>? Welcher ist <strong>am wenigsten zuverl\u00e4ssig<\/strong>? Wer ist der <strong>gr\u00f6\u00dfte Discounter<\/strong>, der <strong>standortm\u00e4\u00dfig am n\u00e4chsten gelegene<\/strong>, der <strong>am schlechtesten bewertete<\/strong>? In dem Moment, in dem ein Team antwortet, sind die Zeilen keine blo\u00dfen Zeilen mehr. Sie werden zu Charakteren.     <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Das ist die \u201eSuperlative\u201c-\u00dcbung, und sie bildete den Kern der Adidas-Workshops. Jede Teilnehmergruppe arbeitete sich durch <strong>reale Beschaffungsszenarien<\/strong> \u2013 Lieferantenrechnungen, Rabatte, Fabrikstandorte, Qualit\u00e4tsbewertungen \u2013 und musste zun\u00e4chst die Superlative festlegen, bevor sie auch nur ein einziges Diagramm erstellte. Zun\u00e4chst die Botschaft zu finden, ist das Wesentliche dieser Disziplin; das Diagramm dient lediglich dazu, diese Botschaft laut auszusprechen.  <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Die Venn-Variante steigert die Spannung. Wenn ein Lieferant gleichzeitig <strong>der profitabelste,<\/strong> <strong>der volumenm\u00e4\u00dfig kleinste<\/strong> und <strong>der qualitativ beste<\/strong> ist, stellt diese Schnittmenge keinen blo\u00dfen Datenpunkt dar \u2013 sie ist vielmehr ein Argument daf\u00fcr, an wen der n\u00e4chste Auftrag vergeben werden sollte. Ein Nachwuchseink\u00e4ufer, der diese Schnittmenge erkennen und als Argument nutzen kann, hat nicht mehr nur berichtet, sondern ist nun als Berater t\u00e4tig.  <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Ich verwende dasselbe Ger\u00e4t in unserem <strong><a class=\"dfd-custom-link-decorated\" href=\"https:\/\/www.datalabsagency.com\/de\/datenvisualisierungs-schulung-workshops-kurse\/einfuehrung-in-die-datenvisualisierung-workshop-werkzeuge-und-techniken\/\">Workshop \u201eEinf\u00fchrung in die Datenvisualisierung\u201c<\/a><\/strong>, ganz gleich, welche Daten ein Team mitbringt. Die Superlative \u00e4ndern sich; der Effekt \u2013 ein Raum, in dem pl\u00f6tzlich \u00fcber die eigenen Zahlen diskutiert wird \u2013 bleibt immer derselbe. <\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"80\" data-normal_resolution=\"1024\" data-normal_size=\"80\" data-tablet_resolution=\"800\" data-tablet_size=\"60\" data-mobile_resolution=\"480\" data-mobile_size=\"76\" style=\"height: 80px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; anchor=&#8221;related-workshops&#8221;][vc_column]<div class=\"dfd-delimier-main-wrapper cr-animate-gen \" data-animate-type = \"transition.expandIn\" ><div id=\"dfd-delimiter-6aaa50ba90181-1920\"  class=\"dfd-delimier-wrapper dfd-delimiter-with-text \"  style='text-align:left; ' ><span class=\"delim-center\">\r\n\t\t\t\t<span class=\"text dfd-content-title-small\" style=\"font-family:Qwigley; font-weight:400; font-style:normal; font-size: 30px; line-height: 38px; \">Zwei Workshops, die Otto leitet\u2026<\/span>\r\n\t\t\t<\/span><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-delimiter-6aaa50ba90181-1920 .delim-center span:before, #dfd-delimiter-6aaa50ba90181-1920 .delim-center span:after { border-bottom-style:dotted; height:1px; border-bottom-width:1px; margin-top: -0.5px; ; } <\/style>\");})(jQuery);<\/script><\/div><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"dfd-info-banner style-04  dfd-image-scale text-center\" ><h3 class=\"info-box-title \" style=\"\">Gestaltung von Infografiken und Berichten<\/h3><h4 class=\"info-box-subtitle widget-sub-title \" style=\"\">Team-Workshop<\/h4><div class=\"image-cover dfd-img-lazy-load\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 200 200'%2F%3E\" data-src=\"https:\/\/www.datalabsagency.com\/wp-content\/uploads\/2017\/04\/Infographic-Design-Data-Visualization-Workshop-Small-1-200x200.png\" alt=\"Bild\"  width=\"200\" height=\"200\" class=\"info-banner-image \" \/><\/div><div class=\"content-wrap\"><div class=\"wrap-delimiter\"><div class=\"delimiter\" ><\/div><\/div><div class=\"description\" style=\"\">Lernen Sie die Methoden zur Gestaltung professioneller Infografiken kennen.<\/div><\/div><a href=\"https:\/\/www.datalabsagency.com\/de\/datenvisualisierungs-schulung-workshops-kurse\/workshop-zur-gestaltung-von-infografiken-und-berichten\/\" title=\"Workshop f\u00fcr Infografiken und Berichtsgestaltung\"  class=\"full-box-link\"><\/a><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"50\" data-normal_resolution=\"1024\" data-normal_size=\"50\" data-tablet_resolution=\"800\" data-tablet_size=\"50\" data-mobile_resolution=\"480\" data-mobile_size=\"50\" style=\"height: 50px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;]<div class=\"dfd-info-banner style-04  dfd-image-scale text-center\" ><h3 class=\"info-box-title \" style=\"\">Einf\u00fchrung in Data Viz &amp; Storytelling<\/h3><h4 class=\"info-box-subtitle widget-sub-title \" style=\"\">Team-Workshop<\/h4><div class=\"image-cover dfd-img-lazy-load\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 200 200'%2F%3E\" data-src=\"https:\/\/www.datalabsagency.com\/wp-content\/uploads\/2017\/04\/Tool-Techniques-Data-Visualization-Workshop-Small-1-200x200.png\" alt=\"Bild\"  width=\"200\" height=\"200\" class=\"info-banner-image \" \/><\/div><div class=\"content-wrap\"><div class=\"wrap-delimiter\"><div class=\"delimiter\" ><\/div><\/div><div class=\"description\" style=\"\">Lernen Sie die Grundlagen und steigen Sie in die n\u00e4chste Stufe auf.<\/div><\/div><a href=\"https:\/\/www.datalabsagency.com\/de\/datenvisualisierungs-schulung-workshops-kurse\/einfuehrung-in-die-datenvisualisierung-workshop-werkzeuge-und-techniken\/\" title=\"Einf\u00fchrungsworkshop zur Datenvisualisierung\"  class=\"full-box-link\"><\/a><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"50\" data-normal_resolution=\"1024\" data-normal_size=\"50\" data-tablet_resolution=\"800\" data-tablet_size=\"50\" data-mobile_resolution=\"480\" data-mobile_size=\"50\" style=\"height: 50px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/4&#8243;][\/vc_column][vc_column]<div class=\"dfd-delimier-main-wrapper cr-animate-gen \" data-animate-type = \"transition.expandIn\" ><div id=\"dfd-delimiter-6aaa50ba90dbe-4183\"  class=\"dfd-delimier-wrapper dfd-delimiter-with-line \"  style='text-align:left; ' ><span><span class=\"line\" style=\"border-bottom-width:1px; border-bottom-style:dotted; \"><\/span><\/span><\/div><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"40\" data-mobile_resolution=\"480\" data-mobile_size=\"40\" style=\"height: 40px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; el_id=&#8221;pat-article-2&#8243;][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;4\/6&#8243;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"15\" data-mobile_resolution=\"480\" data-mobile_size=\"19\" style=\"height: 20px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba90edb dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba90edb\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 38px; line-height: 32px; \">Sieben Trainingseinheiten, eine innere Uhr\u2026<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 70px; line-height: 64px; \">\n<p style=\"text-align: center;\">Konzeption von Schulungen f\u00fcr ein globales Team<\/p>\n<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba90edb .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba90edb.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"15\" data-mobile_resolution=\"480\" data-mobile_size=\"19\" style=\"height: 20px;\"><\/div>[vc_column_text css=&#8221;&#8221;]\n<p style=\"line-height: 22px; text-align: left;\">Die Vorgaben von Adidas enthielten eine Einschr\u00e4nkung, an der die meisten Schulungsanbieter stillschweigend scheitern: Die Teilnehmer lebten in <strong>Shanghai, Herzogenaurach, Portland und Lissabon,<\/strong> und das Programm musste innerhalb von drei Wochen stattfinden. Einen Moderator auf vier Kontinente zu fliegen, stand zu keinem Zeitpunkt zur Debatte. Eine Live-Durchf\u00fchrung von <strong>Melbourne<\/strong> aus war hingegen m\u00f6glich \u2013 sofern der Zeitplan sich nach den Teilnehmergruppen richtete und nicht nach dem Trainer.  <\/p>\n<p style=\"line-height: 22px; text-align: left;\">So wurde es angepasst. Die Sitzungen begannen zwischen <strong>2 Uhr morgens und 12 Uhr mittags<\/strong> meiner Zeit und fanden jeweils innerhalb des Arbeitsvormittags oder -nachmittags der jeweiligen Kohorte statt. Dank eines <strong>dreist\u00fcndigen interaktiven Formats<\/strong> war jede Sitzung praxisorientiert \u2013 lang genug f\u00fcr \u00dcbungen anhand realer Szenarien, kurz genug, um die Aufmerksamkeit der Teilnehmer in einem Raum mit Bildschirmnutzung aufrechtzuerhalten.  <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Eine weitere konzeptionelle Entscheidung bestand darin, die Teilnehmer in einen <strong>Kurs f\u00fcr F\u00fchrungskr\u00e4fte<\/strong> und einen <strong>Kurs f\u00fcr Analysten<\/strong> aufzuteilen. Die Methodik war identisch, der Ansatz jedoch nicht. Die F\u00fchrungskr\u00e4fte befassten sich damit, welche Anforderungen an eine Datengeschichte gestellt werden sollten; die Analysten besch\u00e4ftigten sich damit, wie man eine solche erstellt. Die Tatsache, dass beide Gruppen innerhalb derselben zweiw\u00f6chigen Schulung geschult wurden, ist der Grund daf\u00fcr, dass die gemeinsame Sprache auch nach Abschluss des Programms Bestand hatte.   <\/p>\n<p style=\"line-height: 22px; text-align: left;\">Die zeitzonenbezogene Fernschulung ist mittlerweile eine Standardoption in unseren <strong><a class=\"dfd-custom-link-decorated\" href=\"https:\/\/www.datalabsagency.com\/de\/datenvisualisierungs-schulung-workshops-kurse\/\">Schulungsworkshops<\/a><\/strong> \u2013 und die Preise f\u00fcr dieses Format finden Sie auf unserer <strong><a class=\"dfd-custom-link-decorated\" href=\"https:\/\/www.datalabsagency.com\/de\/preise-fuer-den-workshop-zur-datenvisualisierung\/\">Seite mit den Workshop-Preisen<\/a><\/strong>aufgef\u00fchrt, wo ein ganzt\u00e4giger Fernworkshop genau aus diesem Grund auf zwei Vormittage aufgeteilt werden kann.<\/p>\n[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"38\" style=\"height: 40px;\"><\/div><div class=\"dfd-delimier-main-wrapper \" ><div id=\"dfd-delimiter-6aaa50ba910a7-8017\"  class=\"dfd-delimier-wrapper dfd-delimiter-with-icon  with-icon\"  style='text-align:left; ' ><span class=\"delim-left\">\r\n\t\t\t\t<span class=\"line\" style=\"border-bottom-color:#8224E31C;border-bottom-width:1px; border-bottom-style:dotted; \"><\/span>\r\n\t\t\t<\/span><span class=\"delim-center\">\r\n\t\t\t\t<span class=\"center-arrow\" style=\"width:60px; height:60px;border-color:#8224E31C;\">\r\n\t\t\t\t\t<span class=\"inner-wrapper-icon\"><i class=\"featured-icon fa fa-solid fa-circle-arrow-down\" style=\"color:#EEE6F6;font-size:30px;\"><\/i><\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span><span class=\"delim-right\">\r\n\t\t\t\t<span class=\"line\" style=\"border-bottom-color:#8224E31C;border-bottom-width:1px; border-bottom-style:dotted; \"><\/span>\r\n\t\t\t<\/span><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-delimiter-6aaa50ba910a7-8017.dfd-delimiter-with-icon .inner-wrapper-icon i:hover{color:#D4C9E0 !important;}<\/style>\");})(jQuery);<\/script><\/div><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"40\" data-normal_resolution=\"1024\" data-normal_size=\"40\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"38\" style=\"height: 40px;\"><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row anchor=&#8221;data-visualizer&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-mlvp-jquery&#8221; layer_image=&#8221;35828&#8243; parallax_sense=&#8221;20&#8243;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"50\" data-normal_resolution=\"1024\" data-normal_size=\"50\" data-tablet_resolution=\"800\" data-tablet_size=\"50\" data-mobile_resolution=\"480\" data-mobile_size=\"50\" style=\"height: 50px;\"><\/div>[vc_column_text css=&#8221;&#8221;]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 30px;\"><\/div><div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba911ad dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba911ad\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h4 class=\"widget-sub-title dfd-sub-title \" style=\"font-family:Arvo; font-weight:700; font-style:italic; color: rgba(255,255,255,0.89) !important; \">Das Daten-Design-Unternehmen f\u00fcr KI und Visualisierung<\/h4><h2 class=\"widget-title dfd-title \" style=\"font-size: 126px; line-height: 136px; \"><strong>Die Datalabs Agentur<\/strong><\/h2><div class=\"dfd-heading-delimiter dfd-img-lazy-load\"><\/div><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba911ad.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {border-bottom-style:dashed;border-bottom-width:3px;width:100px;border-bottom-color:#dddddd;}.dfd-heading-6aaa50ba911ad .dfd-heading-module .widget-title {margin-bottom:10px;}.dfd-heading-6aaa50ba911ad.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" data-normal_resolution=\"1024\" data-normal_size=\"30\" data-tablet_resolution=\"800\" data-tablet_size=\"30\" data-mobile_resolution=\"480\" data-mobile_size=\"30\" style=\"height: 30px;\"><\/div>[\/vc_column_text]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"50\" data-normal_resolution=\"1024\" data-normal_size=\"50\" data-tablet_resolution=\"800\" data-tablet_size=\"50\" data-mobile_resolution=\"480\" data-mobile_size=\"50\" style=\"height: 50px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content_paddings&#8221;][vc_column]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"90\" data-normal_resolution=\"1024\" data-normal_size=\"90\" data-tablet_resolution=\"800\" data-tablet_size=\"90\" data-mobile_resolution=\"480\" data-mobile_size=\"90\" style=\"height: 90px;\"><\/div>[\/vc_column][vc_column width=&#8221;5\/6&#8243; css=&#8221;.vc_custom_1785211940353{padding-top: 0px !important;}&#8221; col_shadow=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C.35)&#8221; col_shadow_hover=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C.35)&#8221;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba913ab dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba913ab\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 50px; line-height: 40px; \">Vorlagen, Anleitungen, Raster, Symbole\u2026<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 100px; line-height: 90px; \">Kreative Design-Elemente \u00bb<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba913ab .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba913ab.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div>[\/vc_column][vc_column width=&#8221;1\/6&#8243;]<div id=\"dfd-image-layers-6aaa50ba91483-5533\" class=\"dfd-image-layers-wrap  layers-center\"><div class=\"dfd-layer-container fadeIn\"><div class=\"dfd-layer-centered\" style=\"-webkit-transform: translate(-90%, -5%); -moz-transform: translate(-90%, -5%); -o-transform: translate(-90%, -5%); transform: translate(-90%, -5%); \"><div class=\"dfd-layer-item dfd-img-lazy-load\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 3376 3200'%2F%3E\" data-src=\"https:\/\/www.datalabsagency.com\/wp-content\/uploads\/2026\/07\/Analysts-Toolkit-SampleBox.png\" alt=\"Box showing a product kit\"  width=\"3376\" height=\"3200\" \/><\/div><\/div><\/div><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-image-layers-6aaa50ba91483-5533 .dfd-layer-container .dfd-layer-item {-webkit-transition-duration: 0.5s; -moz-transition-duration: 0.5s; -o-transition-duration: 0.5s; transition-duration: 0.5s;}#dfd-image-layers-6aaa50ba91483-5533 .dfd-layer-container:nth-child(1) .dfd-layer-item {-webkit-transition-delay: 0s; -moz-transition-delay: 0s; -o-transition-delay: 0s; transition-delay: 0s;}<\/style>\");})(jQuery);<\/script><\/div>[\/vc_column][vc_column column_bg_check=&#8221;column-background-dark&#8221; col_shadow=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C.35)&#8221; col_shadow_hover=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C.35)&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;]<div id=\"dfd-image-layers-6aaa50ba9190a-8177\" class=\"dfd-image-layers-wrap  layers-center\"><div class=\"dfd-layer-container fadeIn\"><div class=\"dfd-layer-centered\" style=\"-webkit-transform: translate(50%, -17%); -moz-transform: translate(50%, -17%); -o-transform: translate(50%, -17%); transform: translate(50%, -17%); \"><div class=\"dfd-layer-item dfd-img-lazy-load\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg' viewBox%3D'0 0 3376 3200'%2F%3E\" data-src=\"https:\/\/www.datalabsagency.com\/wp-content\/uploads\/2026\/07\/Analysts-Toolkit-SampleBox.png\" alt=\"Box showing a product kit\"  width=\"3376\" height=\"3200\" \/><\/div><\/div><\/div><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-image-layers-6aaa50ba9190a-8177 .dfd-layer-container .dfd-layer-item {-webkit-transition-duration: 0.5s; -moz-transition-duration: 0.5s; -o-transition-duration: 0.5s; transition-duration: 0.5s;}#dfd-image-layers-6aaa50ba9190a-8177 .dfd-layer-container:nth-child(1) .dfd-layer-item {-webkit-transition-delay: 0s; -moz-transition-delay: 0s; -o-transition-delay: 0s; transition-delay: 0s;}<\/style>\");})(jQuery);<\/script><\/div>[\/vc_column_inner][vc_column_inner width=&#8221;5\/6&#8243;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba91a38 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba91a38\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"font-size: 50px; line-height: 40px; \">Erwerben Sie F\u00e4higkeiten in den Bereichen Visualisierung und Storytelling\u2026<\/h3><h2 class=\"widget-title dfd-title \" style=\"font-size: 100px; line-height: 90px; \">\u00ab Hervorragende Kurse zum Thema Daten-Design<\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba91a38 .dfd-heading-module .widget-title {margin-bottom:20px;}.dfd-heading-6aaa50ba91a38.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div>[\/vc_column_inner][vc_column_inner]<div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" 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style=\"width:60px; height:60px;border-color:#8224E31C;\">\r\n\t\t\t\t\t<span class=\"inner-wrapper-icon\"><i class=\"featured-icon fa fa-solid fa-circle-arrow-down\" style=\"color:#EEE6F6;font-size:30px;\"><\/i><\/span>\r\n\t\t\t\t<\/span>\r\n\t\t\t<\/span><span class=\"delim-right\">\r\n\t\t\t\t<span class=\"line\" style=\"border-bottom-color:#8224E31C;border-bottom-width:1px; border-bottom-style:dotted; \"><\/span>\r\n\t\t\t<\/span><script type=\"text\/javascript\">(function($) {$(\"head\").append(\"<style>#dfd-delimiter-6aaa50ba91bc3-9975.dfd-delimiter-with-icon .inner-wrapper-icon i:hover{color:#D4C9E0 !important;}<\/style>\");})(jQuery);<\/script><\/div><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"20\" data-normal_resolution=\"1024\" data-normal_size=\"20\" data-tablet_resolution=\"800\" data-tablet_size=\"20\" data-mobile_resolution=\"480\" data-mobile_size=\"20\" style=\"height: 20px;\"><\/div>[\/vc_column][\/vc_row][vc_row bg_check=&#8221;row-background-dark&#8221; dfd_enable_overlay=&#8221;&#8221; dfd_row_config=&#8221;full_width_content&#8221;][vc_column column_bg_check=&#8221;column-background-dark&#8221; dfd_column_responsive_enable=&#8221;dfd-column-responsive-enable&#8221; css=&#8221;.vc_custom_1634688972759{padding-right: 6% !important;padding-left: 6% !important;}&#8221; responsive_styles=&#8221;padding_left_desktop:40|padding_right_desktop:40|padding_left_tablet:40|padding_right_tablet:40|padding_left_mobile:30|padding_right_mobile:30&#8243; col_shadow=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C0.35)&#8221; col_shadow_hover=&#8221;box_shadow_enable:disable|shadow_horizontal:0|shadow_vertical:15|shadow_blur:50|shadow_spread:0|box_shadow_color:rgba(0%2C0%2C0%2C0.35)&#8221;]<div class=\"dfd-heading-shortcode\"><div class=\"dfd-heading-module-wrap  text-center style_02 dfd-heading-6aaa50ba91c89 dfd-disable-resposive-headings\" id=\"dfd-heading-6aaa50ba91c89\" ><div class=\"inline-block\"><div class=\"dfd-heading-module\"><h3 class=\"widget-sub-title dfd-sub-title \" style=\"\">Einige der namhaften Marken, mit denen Otto zusammengearbeitet hat\u2026<\/h3><h2 class=\"widget-title dfd-title \" style=\"color: #ffffff !important; font-weight:bold; \"><strong>Otto Ottingers bemerkenswerte Kunden<\/strong><\/h2><\/div><\/div><\/div><script type=\"text\/javascript\">\r\n\t\t\t\t\t\t\t\t\t(function($) {\r\n\t\t\t\t\t\t\t\t\t\t$(\"head\").append(\"<style>.dfd-heading-6aaa50ba91c89 .dfd-heading-module .widget-title {margin-bottom:10px;}.dfd-heading-6aaa50ba91c89.dfd-heading-module-wrap .dfd-heading-module .dfd-heading-delimiter {margin-top:10px;margin-bottom:10px;}<\/style>\");\r\n\t\t\t\t\t\t\t\t\t})(jQuery);\r\n\t\t\t\t\t\t\t\t<\/script><\/div><div class=\"dfd-spacer-module\"  data-units=\"px\" data-wide_resolution=\"1280\" data-wide_size=\"30\" 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